AX 3.0 - Facebook Ads Integration w/ Lead Capture Workflows

Learn how to set up your lead capture workflows for Facebook ads.

The video below walks through how to Map Facebook Fields and connect your Facebook Form submission to the Lead Capture workflow for automated follow-up.

Step 1: Map Facebook Lead Form Fields: https://help.aesthetixcrm.com/en/articles/486-how-to-use-facebook-map-fields

Step 2: Duplicate Facebook Lead Capture Workflow - Template workflow: https://help.aesthetixcrm.com/en/articles/404-how-to-duplicate-or-copy-a-workflow

Step 3: Edit the Workflow

  • Trigger: Select Facebook Lead Form Submitted, Add Filter for In Form: Form Name

  • Action 1: Update campaign source name

  • Action 2: Ads Tags: Apply unique tag for Campaign to help you filter contacts easily

  • Action 3: Select the Treatment of Interest associated with the campaign. This value will be personalized in the email and text message follow-up communications.

  • Action 4: Make sure the correct user is assigned.

  • Action 5: Update the Opportunity Value based on the price of the treatment. This value will be automatically assigned to the Opportunity in the Pipeline for improved sales reporting.

  • Action 6: Ensure that you are enrolling leads and patients into the correct nurture workflows. Please test that these are working correctly before turning live. You will need to contact support if your lead and patient nurtures are not firing correctly.

Step 4: Publish & Save Workflow

Did this answer your question?
😞
😐
😁