company logo

Help Center

Go to Aesthetix CRM
Terms & ConditionsPrivacy Policy
All collectionsReview ManagementReviews AIAI Review Summaries & Sentiment

AI Review Summaries & Sentiment

Use AI-generated review summaries and customer-sentiment analysis to instantly spot recurring themes and trends across all your reviews.

AI Review Summaries turn raw customer feedback into clear, actionable insights. You can instantly grasp overall sentiment, spot recurring themes, and drill down by source or timeframe without reading every review by hand. This article walks you through how to access, filter, refresh, and use AI-powered review summaries in Aesthetix CRM.

What are AI Review Summaries?

The AI Review Summary is a smart, auto-generated insight card that appears automatically for every user who has at least one connected review location. It rolls up feedback from all pages into a single, easy-to-understand summary, including a concise paragraph that explains overall sentiment, the most common themes, and highlight tags (for example, "great staff" or "slow service"). These summaries help you save time, reveal trends instantly, and are especially useful for multi-location med spas and practices that track a high volume of reviews.

Key Benefits

Understanding precisely what your patients love, or dislike, helps you refine your services, coach your team, and protect your brand. These benefits ensure that feedback translates into measurable improvements.

  • Rapid Insights: Get an at-a-glance grasp of overall customer sentiment

  • Time Savings: Eliminate manual review analysis and tagging

  • Auto-Tagged Themes: Quickly spot patterns like "great support" or "long wait"

  • Targeted Filters: Slice data by source and date for precise insights

Where to Find AI Review Summaries

You can access AI-generated insights in two places inside Reputation: the Reviews tab and the Overview tab.

Open Reviews Management

From your dashboard, click Marketing.

Next, click Reviews Management.

Overview Tab

Click Overview. The purple AI Summary card appears on the right side of the page.

Notice the new AI Summary card on the right.

**

**

Reviews Tab

Click Reviews. The purple AI Summary card appears on the left side of the page.

Observe the AI Summary card now on the left.

Highlight Tags

Each summary is accompanied by highlight tags, which are AI-generated keywords or short phrases that represent recurring themes in your reviews.

These include:

  • Sentiment tags: "Great service," "Rude staff," "Fast response"

  • Topic tags: "Booking system," "Parking," "Cleanliness"

These tags update dynamically based on your selected filters.

Filtering by Location & Time

Filtering by page source and date range lets you isolate specific branches, campaigns, or timeframes, ensuring summaries reflect only the data you care about.

  • Location Filter: Select one or more pages (locations) to narrow the summary

  • Date Filter: Set a custom timeframe to view reviews and summaries from a specific period

To set filters, click the purple AI Summary button in the upper right corner of the Reviews tab.

Select the pages you want to narrow your summary results.

Set a custom timeframe for your review summaries.

Finally, click Summarize to generate your results.

Refreshing the Summary

If you've added new reviews or changed filters, you can refresh the AI summary at any time:

  1. Click the Refresh icon next to the summary title

  2. The AI will regenerate the summary using the most current data and filters

  3. Updated highlight tags and sentiment will appear automatically

Note: AI Review Summaries analyze customer sentiment across all your reviews to surface recurring themes automatically. This is different from Reviews AI auto-replies, which generate responses to individual reviews.

Frequently Asked Questions

Q: How often are summaries refreshed?

Summaries update in real time whenever new reviews matching your filters arrive, or when you click the refresh button.

Q: Is AI Summary the same as Reviews AI auto-replies?

No. Reviews AI generates replies, while AI Summary analyzes sentiment and themes.

Q: Which review platforms are included in the summary?

The AI analyzes every connected review page unless you filter the summary to specific sources. To check what pages are being included, go to the AI Summary filter.

Did this answer your question?
😞
😐
😁