UTM Parameters in Email Campaigns

Learn how to set up UTM parameters in email campaigns with email marketing builder.

How to Use UTM Parameters

  1. Navigate to Email Marketing

    : Access the Email Marketing section of your platform.

  2. Access Settings:

    Click on the Settings page under Email Campaign.

  3. Review Tracking Options:

    Select the Tracking option to view and adjust the default UTM parameters.

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  1. Enable Default UTM Parameters:

    Toggle the switch to apply UTM parameters by default to all campaigns.

  2. Edit Default Values

    : Adjust the values for utm_medium or utm_campaign as needed.

  3. Add Custom Parameters:

    Click on Add Custom Parameter to include additional parameters and their values.

  4. Select Parameters:

    Check the boxes for the UTM parameters you want to add to your campaigns.

  5. Save Changes:

    Click Save to apply your updated settings.

  6. Disable for Specific Campaigns:

    To exclude UTM parameters from a specific campaign, turn off tracking on the Send or Schedule page.

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This update aims to make campaign management more efficient and provide better insights into your email marketing efforts. Enjoy the new capabilities!

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