--- title: "Popups & Exit-Intent Offers" description: "Build entry and exit-intent popups in the Aesthetix CRM page builder to capture consultation leads before visitors leave your site." url: https://help.aesthetixcrm.com/en/articles/1555-popups-and-exit-intent-offers collection: "The Page Builder" updated: 2026-07-03 language: en --- # Popups & Exit-Intent Offers Build entry and exit-intent popups in the Aesthetix CRM page builder to capture consultation leads before visitors leave your site. Popups are one of the simplest ways to turn a browsing visitor into a booked consultation. With the Aesthetix CRM page builder, you can add a popup to any funnel step or website page and control exactly when it appears: right as a visitor lands, after a short delay, or the moment they move to leave. This guide covers both entry popups and exit-intent popups so you can capture a lead before they disappear. > **Note:** Entry popups and exit-intent popups both capture leads before visitors leave, they just trigger at different moments in the visit. ## Why Use Popups A well-timed popup gives you one more chance to make an offer, whether that's a free consultation, a limited-time treatment discount, or a spot on your waitlist. Here's what makes them valuable for aesthetic practices: - **Reduce bounce and capture abandoning visitors:** Present an offer right before someone exits so they don't leave without engaging. - **Boost conversions:** Turn a hesitant visitor into a consultation lead with a time-sensitive deal or special. - **Grow your lead list automatically:** Entry popups launch on their own, perfect for growing your email list or promoting a limited-time offer the moment a visitor lands. - **Fully customizable content:** Design the layout, background, and form fields to match your practice's branding. - **Flexible form integration:** Embed any Aesthetix CRM form to collect names, emails, phone numbers, or treatment interests. - **Built into the page builder:** No third-party tools needed. Popup behavior is built directly into the editor and works on both Funnels and Websites. ## How to Create a Popup Follow these steps to build your popup, from creating the form to configuring when it appears. ### Step 1: Create a Form for Your Popup Forms are what let you collect information from visitors in the popup. Start by creating or locating the form you want to use, for example a "Book Your Free Consultation" form that captures name, email, and phone. ### Step 2: Create the Popup Next, create the popup within a funnel or website page and add your form. - Navigate to **Marketing** → **Landing Page Builder** or **Websites** and select the funnel or website you want to use. - Locate the specific **funnel step or page** the popup will be added to, then click the blue **Edit** button to open it in the builder. - In the top navigation bar of the page builder, click the **Popup Settings** icon. ![](https://staticfiles.us.gleap.ai/g/6v2eOQJ4C40YHCNZHXoeXut6W1KiIBMr0vXg10NMSWyRIm8mUmLLAEXDnSUXqgcrgtKNnZZwd8i.png) - Click **Add Row**, then **Add Element** to add a Form element to the popup. Use the **form picker** to select your desired form. - Customize the popup design (row, column, background, and form styles) to match your branding. - (Optional) Use the **sidebar dropdown** to switch the selected form after adding the initial one. ### Step 3: Choose When the Popup Appears Open **Popup Settings** (the blue button with the gear icon at the top of the popup), then scroll in the sidebar to the **Show Popup On** dropdown and choose how it should trigger: - **Delay**: The popup appears automatically a few seconds after the page loads. Use the slider just below the dropdown to set how many seconds after page load it should appear. Great for welcoming visitors and promoting a time-sensitive offer right away. - **Exit**: The popup appears when a visitor moves their cursor toward the browser toolbar or close button, as if they're about to leave. Ideal for one last offer to capture a lead before they go. - **None** disables the popup, so avoid selecting it if you want the popup to show. Click **Save** or **Publish** in the top-right corner of the editor to apply your popup settings. ![](https://staticfiles.us.gleap.ai/g/kz6WhTNJNJgkPVjqkrsbsuAgyvLuNwkiO5GT3HgJa0Ui3bTD7Z3bAOyCxQ5rSLP19gE8Xmf8LII.png) ### Step 4: Test the Popup Once saved and published, confirm the popup works as intended: - Preview the page or funnel step. - For an entry popup, wait for your delay timer and confirm it appears. - For an exit-intent popup, move your cursor toward the top of the browser (as if exiting) and confirm it appears. - Adjust styling and content as needed. ## Desktop vs. Mobile Behavior Exit-intent detection relies on mouse cursor tracking, so it only works on desktop. It does not function on mobile because touchscreens have no cursor. Delay-based entry popups, however, work on both desktop and mobile. ## Frequently Asked Questions **Q: What's the difference between an entry popup and an exit-intent popup?** An entry popup uses the **Delay** setting to appear automatically a few seconds after the page loads. An exit-intent popup uses the **Exit** setting to appear when a visitor moves their cursor toward the browser toolbar, as if they're leaving. **Q: Can I set the popup to show only once per visit or session?** No. The popup will appear each time the page loads unless the visitor stays on the same page. **Q: What happens if I choose "None" instead of "Delay" or "Exit"?** The popup won't behave as intended. "None" disables it entirely, so choose "Delay" or "Exit" depending on the behavior you want. **Q: Can I use different forms for different popups?** Yes. You can assign a different form to each popup on individual funnel steps or pages. **Q: Can I use popups on both Funnels and Websites?** Yes. The feature works identically for both, and the setup process is exactly the same. **Q: What happens if the popup is opened manually before the delay time is reached?** If the popup is triggered manually (for example, by a button click) before the delay timer finishes, the automatic popup is canceled. This prevents the same popup from appearing twice during one page view. **Q: Can I preview the popup before going live?** Yes. Use the page preview option inside the builder to test behavior before publishing. **Q: Does the popup styling match my site?** Yes. You can fully customize the popup's row, column, background, and form styles to match your practice's branding.